As with many emerging technologies, PPC are known by several different names and acronyms.   Some people call it Pay Per Placement engines (PPP), others call them Bid for Placement engines, and the list goes on.

The industry is now trying to standardise on "Pay Per Click" as the official terminology. The reasoning goes that you do not actually pay for placement. Technically, the positions or listings are free. You pay only for each click (i.e., visitor) that you receive from that search engine listing.

The person placing the highest bid per click price for a keyword achieves the highest placement or ranking....Easy as that.

Advantages :

The advantage of PPC's over paying for banner ads is that you do not pay for impressions displayed, but instead you only actually pay for click-throughs. With banners, you could purchase 1,000 impressions for say £80 and receive only 20 clicks, costing you a whopping £2 per visitor!.

In general, there's no guarantees how much you'll pay per visitor acquired with most forms of advertising. TV, radio, magazines, and others normally force you to bear all the risk. You must create ads and pick advertising locations that will be cost-effective for your business.

Whilst we will expose your business or service to over 1 million visitors a month, like most, we cannot make guarantees in sending prospective buyers to your business.  However, we offer you a significantly less risk than many other forms of advertising. It's also commonly known that visitors from search engines (PPC or otherwise) are much more likely to purchase products or services than visitors derived from traditional ads.

Search engines provide you with highly targeted visitors, each click in theory comes from someone who was actively looking for your products or services an paying as little as 1 penny per visitor is you'll agree, is dirt-cheap.

As the old adage goes 'you can lead hoses to water, but you cannot make them drink'

If you have a product or service that people want or need than we can't think of a better way in promoting your business!

So, there it is and yes, its all about choices in which YOU have to decide what is best for your business but also, that fits within your marketing budget.  With over a million visitors every month viewing PrimeSiteUK why not get on board and advertise your business services today!

Here is an overview of our PPC

We could go on and on about this so we are offering you a free taster.

Simply create a pay per click (ppc) account today and we'll start you off with £10.00UK credit!

Want More? :

Become a Premium advertisement and we'll add £50UK credit to your PPC account to get your off to a great start.  So whenever anyone performs a search for your product or service, YOUR advert will list first on the top of all search pages!  - *subject to bidding

Please see our PPC Terms & Conditions to proceed.