Many customers / subscribers might have already received emails notifying them about privacy policy updates from different websites.

Most likely, the vast majority of those notifications have the connection to the GDPR – a new General Data Protection Regulation that was first adopted back in 2016 and is coming into effect on May 25, 2018.

If you happen to be new to the term, the main aim of the European Union enacting these changes is “to harmonise data privacy laws across Europe”, that is, to protect the privacy of all individuals in the EU.

It applies to all companies that process the personal information of EU citizens including businesses not located in the Union, but dealing with EU citizens.

The GDPR talks have started almost a year ago, but the closer the deadline, the more buzz around it. Website owners should safeguard the right and freedoms to the data protection of website users/customers.

In simple terms, site owners should tell people what they are going to do with subscribers’ personal information to guarantee their fundamental right to the protection of personal data, give them more privacy choices and the like.

So Whats Included In Personal Data

According to the GDPR Article. 4, personal data includes :

“any information relating to an identified or identifiable natural person (‘data subject’); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.”

What does it mean “to process data”

According to the GDPR Article. 4 :

“processing’ means any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction;”

How personal data of EU citizens should be processed

According to the GDPR Article. 5, it shall be

“processed in a manner that ensures appropriate security of the personal data, including protection against unauthorised or unlawful processing and against accidental loss, destruction or damage, using appropriate technical or organisational measures (‘integrity and confidentiality’).”

So What Should Customers / Subscribers be aware of

According to the GDPR Article.13

“Where personal data relating to a data subject are collected from the data subject, the controller shall, at the time when personal data are obtained, provide.

1. the identity and the contact details of the controller and, where applicable, of the controller’s representative;

2. the contact details of the data protection officer, where applicable;

3. the purposes of the processing for which the personal data are intended including legal basis for such processing;

4. where the processing is based on point (f) of Article 6(1), the legitimate interests pursued by the controller or by a third party;

5. the recipients or categories of recipients of the personal data, if any;”

How We Work :

The only data we collect is ‘non-identifiable’ data i.e. no names, addresses, or telephone numbers.

We only collect and save submitted email addresses which allow us to send emails to such of any deals, offers or opportunities which may be of interest. As such, recipients are given the option to ‘opt out’ of any /all such emails at any time, should they wish.

At PrimeSiteUK, we take it really seriously and are committed to achieving full compliance with the GDPR in terms of internal website processes and interactions with customers to ensure that we are GDPR complaint.

Help & Support :

If you have any questions with regard ‘GDPR’ you can use the button below to either chat, where available, with the support team or send us a message where we will be sure to respond, as soon as we are able.

Support : 09:00hrs to 16:00hrs – Period : Monday to Friday

Telephone : 01902 595 103